No matter where you go – Kickstarter, Indiegogo, Patreon, GoFundMe, or somewhere else – one thing is clear. Crowdfunding is growing by leaps and bounds. In North America alone, $17.2 billion was generated through crowdfunding campaigns in the year 2020. That’s up 33.7% from the year prior. Also in 2020...

Want to get organic traffic to your store so you can make some sales? Ecommerce search engine optimization, or SEO, is how you do that.

Optimizing your website for search engines will help increase visibility, attract potential customers, and improve your chances of turning those visitors into buyers. 

SEO can be broken down into a bunch of smaller disciplines. There’s technical SEO, which is about your site’s speed, structure, and security. Then there’s on-page SEO which is focused on making individual pages more searchable. Then there is content marketing and link building, which is about making pages people want to read and then getting those pages in front of readers.

Running a Shopify store isn’t as simple as it looks. Many store owners learn the hard way, spending countless hours and dollars on trial and error. But the right advice, straight from experienced store owners, can save you both time and money. That’s why we’ve compiled insights from experts who’ve...

Shoppers are impatient. Every additional tenth of a second it takes a store to load can drop conversion rates by 7%. Can you imagine how much money a Shopify store owner could lose over a 2-second delay? Slow websites provide bad user experiences. This alone causes people to turn away...

Freight shipping makes global commerce possible. Take away the trains and trucks and cargo ships and our modern economy would simply stop. Freight is how goods move from factories to customers, bridging continents and oceans. But not all shipping methods are created equal. For many businesses, the choice comes down...

Shipping isn’t just a business process in eCommerce. Doing it well means pleasing customers, retaining them, and maxing out your long-term profitability. Failing to provide a good customer experience, on the other hand, is a surefire way to shorten the lifespan of any eCommerce business. There is plenty of evidence...

Every successful business needs to make a profit. But no matter how much revenue you bring in, if your operations are inefficient, your company will either underperform or take a loss. This is a hard fact of life and business. There's no getting around it. Lean supply chain management is...

For over a decade, board games have been dominating Kickstarter. But making them isn't easy, especially when you need to find someone to handle complex plastic manufacturing for you! So how do you find a company that can manufacture all those beautiful plastic minis? What's the difference between PVC and...

When the creators of board game Catacombs launched the 3rd edition, they turned to Kickstarter. Elzra Games’ Aron West discusses his experience in crowdfunding.

International shipping is a monster. On the surface, it seems like getting products from point A to point B. But doing that involves dealing with complex logistics, handling unpredictable events, and managing your customers' expectations. It's very easy to send items to the wrong address and run out of inventory....

Getting started in eCommerce can be tricky. Even with all the wonderful eCommerce software like Shopify and WooCommerce, it still takes hours of setup even if you're tech-savvy. What if you just want to start selling online without all the hassle? Thankfully, PayPal has a very user-friendly option for entrepreneurs...

Plan on taking your board game idea to Kickstarter? There are a lot of games out there, and you need a way to prove yours is worth playing! Getting reviews is one way to do this, but it's not the only way. You can also make an online board game...